| Press Releases |
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| KVP to
define and implement an integrated sales and
distribution process for improving business visibility
at Bharath Beedi Works |
Bangalore, India, September
12, 2008 -- KVP Business Solutions today announced that
they will undertake a sales and distribution design and
automation process program at Bharath Beedi. As a part
of this assignment, KVP will implement a country-wide
CRM solution to standardize sales processes across all
branches of Bharath Beedi to improve sales and
distribution activities at the micro-level. This CRM
will integrate production, transportation and logistics,
warehousing, sales and distribution management.
Bharath Beedi, a market leader in the domestic
beedies space, is also a well known exporter of beedies
to over 16 countries across the globe. With around
50,000 employees and a pan-India presence, the company's
sales teams are spread over different locations, each
using techniques and processes localized to suit the
requirements of their sales domain. The company
management wants to bring in more integration and
visibility into sales and distribution process being
pursued by their wide network of sales executives to
track them more effectively and also use this exercise
to improve their overall sales productivity.
"Our business model is complex with multiple production
facilities and sales locations each using techniques and
processes localized to suit their requirements. KVP has
been able to provide us with a solution that gives us an
overview across various stages of business and thus
enable quick decision making. We are happy with KVP's
expertise and ability to provide end-to-end solutions".
said Mr. Ananth Pai, Executive Director, Bharath
Beedi Works.
Ajay Prabhu, CEO of KVP Business Solutions, said,
"Process Design is by far one of the most effective, yet
most underestimated activity to keep businesses on the
right track. Bharath Beedi has a vast sales and
distribution network with an elaborate distribution
procedure. Our goal is to automate this sales and
distribution process effectively to improve business
productivity, standardize sales processes, track sales
at grass-root level and even act as a knowledge bank for
handling future sales.� He added, �We intend to use
the power of information technology to achieve our goal.
We will implement a CRM tool, duly customized, to
document, track, and monitor the sales processes of
Bharath Beedi at each step. The tool will go one step
beyond the usual tracking mechanism; it will serve as a
management tool to improve sales and distribution
effectiveness".
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| About KVP |
KVP Business Solutions is a
growing business consulting company. KVP offers expert
consulting services in the areas of outsourcing, human
resources, market and sales development, and business
optimization and automation while also providing
implementation support at each stage of strategy rollout
and execution. KVP specializes in providing customized
and effective business solutions to cater to varied
needs. For more information, visit
www.kvpcorp.com
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| About
Bharath Beedies |
| Bharath Beedi Works Pvt.
Ltd is based in Mangalore, India, and is famous for
its brand of Beedi "30 Beedi". Bharath Beedi Works Ltd
rolls out over 60 million beedies a day. The company
employs around 50,000 workers directly and an equal
number indirectly. Starting from a little shop in
Karkala in South Kanara District, the company now has a
pan-India presence. The company also exports its
products to over 16 countries & has won numerous awards
& recognitions for its sterling record. For more
information, visit www.30beedi.co.in
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